A small agency that joins the pieces up
Most businesses do not have a marketing problem. They have a website that does not match the ads, ads that do not match the search, and enquiries nobody followed up. We fix the joins.
Pro + Fable.
A story with commercial purpose.
Pro
Professional expertise and considered execution.
Fable
Storytelling, creativity and memorable communication.
Profitable
An echo of business growth and commercial value.
Where stories become business.
How we think about it
A potential customer discovers a business, visits its website, makes an enquiry and gets a reply. Four steps, usually handled by four different suppliers who never speak to each other. Profable works across all four so the message is the same at every step and nothing falls between them.
Your work is handled by senior specialists in each discipline. We invest in experienced people and give them AI tools to explore ideas, test approaches and do better work. Their expertise, judgement and creativity lead every decision.
Your results come before our profit margins. That shapes who we hire, what we recommend and where we put our time. We start with what your business needs and recommend more only when there is a clear case for it. The measure of our work is what it helps you achieve.
We are deliberately plain-spoken. Reports talk about enquiries and customers, not impressions. Proposals say what will be done and what it costs. If something is not working, you will hear it from us first.
Constantinos Yenis
Founder of Profable · Engineering growth from strategy to execution
Constantinos builds growth systems that turn strategy into customers. His experience spans engineering, marketing, sales and revenue operations, including the journey from zero to $40 million in annual recurring revenue and from first marketing hire to VP. He has hired over 200 people and advised dozens of companies on growth and AI adoption.
From childhood robotics competitions to building websites while studying engineering and business management, he has always connected technology with business. At Profable, he brings together senior specialists and AI to build, measure and improve beyond launch. Client outcomes come before agency margins.
Senior expertise.
AI behind it.
Your growth ahead.
You need a team that can move the business forward, not another person for you to train and manage across five different jobs.
Profable brings senior specialists in strategy, design, development, acquisition and revenue operations together. AI agents support research, production and routine tasks. Experienced people set the direction, review the work and remain accountable.
- The right expertise for each decision
- A junior hire can grow into a valuable team member, with support and time. When you need experienced judgement across several disciplines now, one early-career generalist is a lot to ask. We bring in specialists for the work your business needs.
- More capacity, with human judgement
- Our specialists use AI agents to explore ideas, develop variations and reduce repetitive work. They check the outputs and make the decisions. Automation supports expertise; it does not replace responsibility.
- A connected team, not another management job
- We coordinate the website, campaigns and follow-up around shared priorities. You agree the goals and review progress with us, instead of briefing and connecting every discipline yourself. We can also work alongside your internal team.
- Accountability beyond launch
- We do not hand over a website and disappear. We track the agreed measures, identify where potential customers drop off and keep improving. Client outcomes guide our priorities, ahead of our profit margins.
How we work
First we understand the business.
What you sell, who buys it, how they find you today and what happens after they enquire.
Then we agree priorities and scope.
A short written plan: what we will do, in what order, what it costs and what it should change.
We build, set up and launch.
Website, campaigns, search work or CRM, delivered in the order agreed, with you kept informed.
We measure, then improve.
Enquiries and customers, reported plainly each month, with the next changes decided together.
Let’s talk.
Tell us where your business is stuck, and we will tell you honestly whether we can help.
Discuss your project